FASHION IN MOTION- Balade à Paris:

This short film shows Elie Saab’s Pre-Fall 2012 Collection which took place in Pris, this chic & elegant collection definitly took my breath away with the perfect music & video effects.. enjoy watching it :)

Sincerely,

emma..

NEWS: The face of Gucci's new perfume is...

Blake Lively

Gucci Première 



Blade Lively on Gucci set



Few days ago Guccie has announced that their new face of the new Gucci fragrance Gucci Première is Blake lively!

"In conceiving this fragrance I was inspired by timeless Hollywood glamour and the iconic leading ladies of Hollywood’s golden era. Blake’s unique style and charisma brings that allure to life in a very contemporary way.”Gucci creative director Frida Giannini.

The fragrance is set to launch worldwide in September. 

So.. what do you think of Gucci's choice?

Source: styleite.com

LOCAL DESIGNER/REVIEW- LUM by Lama Taher ( Ramadan 2012 collection)

Lama Taher is a talanted Saudi fashion designer & the founder of LUM; who offers feminine, affordable, confident and classy clothes.

Lum’s first collection included feminine casual wear offering unique cotton t-shirts and chic jumpsuits and vests, the seconed collection was about cocktail dresses and then Ramadan collection for 2011.

Last Wednesday the new collection for Ramadan 2012 was launched! & it has soft colors, lace, chiffon and little bit of sequins.

To check her full collection for Ramadan 2012 & to place orders.. please visit their FACEBOOK page.

Sincerely,

emma..

BEAUTY- Essie new summer collection "bikini so teeny":

The famous nail polish brand Essie has launced earlier this month their new summer collection for 2012 "bikini so teeny"

The collection consist of six diffrent fun shades  which are just the perfect summer, beach, cocktails, bikini colors.

I personally loved the green & the blue.. I can't wait to get them :)

Sincerely,

emma..

HOT COVER- Jessica Stam for Vogue Hellas June 2012:

 The Canadian model Jessica Stam looked absolutely stunning on the cover of Vogue Hellas June 2012, those high fashion photos were taken by the photographer Koray Birand.

SPOTTED: Princess Haya in Dior

Princess Haya was spotted wearing Dior S/S 2012 haute couture to the Royal Ascort in UK yesterday. I think she looked absolutely elegant and chic with that stunning hat.

So what do you think of her look?..

NEWS- Jessica Chastain for YSL:

It was announced earlier this month that the actress Jessica Chastain is the face of the new YSL fragrance Manifesto.

YSL has described Manifesto as “spontaneous and free spirited” with notes of jasmine, lily of the valley, blackcurrant, cedar core and sandalwood and it will be available this fall of 2012.

Source: glamasia.com.

RED CARPRT- The best of the Young Hollywood Awards 2012



Ginnifer Goodwin in Monique Lhuillier dress


 

Bella Thorne in Maria Lucia Hohan dress  

  

Ashley Greene in Donna Karan



Hailee steinfeld in Prabal Gurung

 
 

Sophia Bush in Herve Leger dress

  


Kiernan Shipka in Miu Miu

So the 14th Annual Young Hollywood Awards was held last Thursday at Hollywood Athletic Club in Hollywood, and I have to say that I was a little bit disappointed of some of the looks but few have maneged to impress me. I loved how Ginnifer Goodwin looked with her gorgeous lace white dress, Kiernan Shipka & Bella Thorne looked so cute and adorable, and it seems we are all loving the idea of wearing edgy/sophisticated tops and pants to an event or awards show like Ashley Greene & Hailee steinfeld.

Sincerely,

emma..

Photos credit: zimbio.com

NEWS- New collaboration for H&M

H&M has confirmed that it will launch a collaboration with Maison Martin Margiela.

Margareta van den Bosch, creative advisor at H&M, said "Maison Martin Margiela is one of the most important and influential fashion houses of the past three decades. I am so excited by this collaboration which will give fashion lovers around the world the chance to wear special pieces by Maison Martin Margiela. This collaboration will be a great and memorable fashion moment." this was a statement on H&M website. 

The collaboration will include womenswear, menswear and accessories and is set to launch this year on November 15  across the world.

Source: hm.com

Neons..Neons !!

From pastels to neons, this Spring/Summer of 2012 has been the brightest season ever .. and I'm glad to see people wearing them.. they have realized that neon is one of the hottest/major trend.

It could be in any part of your clothes or accessories, but I don't recommend to wear them from head to toe -only fashion experts and super stylist can do that- unless if you want to look like a clown!!

so you have to use your head and balance the neons..

I hope the street style photos would help you :). 

Sincerely,

emma..

images via: my fash diareis, strling style, fab suger, whatshaute, sincerely,jules, whowahtwear.